After looking at my audience research I added in the changes that they had suggested, one was for the voice over to be split so that it had a strong synergy with the tagline, however after making the change I found that the audience lost the tog line making it confusing to follow the product, to fix this I added the voice over at the beginning of the advert having the tagline and the aim of the product at the forefront of the consumers mind, one thing that i need to change is the voice over it's not as strong as I would like so that is the next step for my adverts
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