Monday, 30 April 2012

Disclaimer

While I wasn't working with actors I still had to follow health and safety precautions, one was to tape down all the wires making sure there was fire extinguisher incase there is a faulty wire

Wednesday, 25 April 2012

voice over

For todays lesson I will be working on the tagline voice over, trying to find the right voice to fit in with the target audience, to do this I get a variety of people to do the voice over from women to men, to children to adults trying to find the right one, I have also set up a small focus group of all ages to get the opinion of the voice over's and what works.

Monday, 23 April 2012

T.V sponsorship sequence

After working on all of my other projects it came to my attention that I had to do a lot of editing work so that it was clear exactly what it was, which is a T.V sponsorship sequence. After changing the story board and time limits it came to my attention that I couldn't keep any of my original idea, so going back to the drawing board I came to the conclusion that the filming was still usable, so working with the clips I already had I decided to use the tracking show, however the character would change to the presenter of the show, saying a few lines so that it fits in with the time setting for the sequence but also getting the point across about the product and also fitting in the synergy. So i still have work to do, as well as editing my audience feedback and four questions to get filmed before focusing on my exam practice.

Radio advert completed

After looking over my style models and using conventions that they have used I a variety of voice overs aiming for the audience that would most likely hear the advert, I used a collection of voices ranging from different genders and accents to show the wideness of my audience and not to cut any of them out I feel this effect works well and with the reception with the tagline at the end has strong synergy with all of my products so far.

War Advert completed

After looking at my audience research I added in the changes that they had suggested, one was for the voice over to be split so that it had a strong synergy  with the tagline, however after making the change I found that the audience lost the tog line making it confusing to follow the product, to fix this I added the voice over at the beginning of the advert having the tagline and the aim of the product at the forefront of the consumers mind, one thing that i need to change is the voice over it's not as strong as I would like so that is the next step for my adverts

Thursday, 19 April 2012

Coursework

As the dead line for my coursework gets closed i moved back to my adverts, T.V sponsorship sequence and Radio advert.
       First I filmed my TV sponsorship sequence, getting all my props together and setting it up, changing the script to fit in with the time scale and then finding the right audio to go with it
      Next I got people in, with different voice's and accents to record my Radio advert making sure the diction was right and understandable so that it doesn't confuse the audience and that there is synergy throughout all my coursework
    Finally I turned back to my Adverts watching them and adding in the audience research before finishing the with a voice over, two things that I got back from the audience was that a voice over was needed to re enforce my tagline another was for the second advert which needed a split tagline with it starting at the opening of the advert as well as ending the advert making the product clear through the whole advert.
    After I worked all the problems out the only one that really needs more work would be the TV sponsorship sequence as I am having problems trying to fit the voice in with the right dialog so that will be something I will work on as well as setting up my Four questions.  

Monday, 16 April 2012

T.V Sponsorship sequence first edit

After setting everything up it became apparent that there where a few flaws in my idea, the first was the detail in the sequence, while it should only be ten seconds long after adding in all the short shots with the story line it was just under a minuet long, this made it to long for the conventions and while it would be challenging them it also lost the audiences attention because of the length and lack of action. After reviewing my filming I came up with an easy solution, the filming was still usable however the characteristics I couldn't use anymore one because that made it to long another was keeping up with the T.V show, so to eliminate the problems that I accounted I will use the tracking shot as the main opening shot as it pans in form a wide shot into a close up and to cut time down the first jelly will portray Simon Cowell  with a voice over ending with a shot of the shows logo, my setting works because it will reminds the audience of the stages where the show is filmed. I have done a quick mock up without any sound, while there are a few problems that need sorting out it a base for me to work of off.